By Change is in the air, and it tastes extraordinary. After years of delighting Dubai’s most discerning clientele, Pinch Gourmet and Tonique Collective have officially joined forces, merging their culinary and creative talents into a bold new chapter in the region’s luxury catering and events landscape: The Art of Hosting. This isn’t a business move; it’s a shared vision to elevate each moment, every table, and every gathering. It is the fusion of artistry and emotion, where hospitality becomes a craft and every event feels akin to a masterpiece.
Why This Merger Matters
Over the years, Pinch Gourmet has set the benchmark for high-end catering in Dubai with a commitment to creativity, precision, and heart-transforming a meal into an experience. Tonique Collective redefined the realm of beverage design, turning cocktails and service into theatrical performances in their own rights. Now, combined as The Art of Hosting, these two creative forces are blending their worlds to offer something unseen: culinary art and liquid craft working in perfect harmony.
This merger is more than an expansion: it’s a promise to bring clients complete, immersive experiences where food, drink, and design are woven together to tell a story.
Why This Merger Matters for the Industry — Not Just the Brands
The hospitality and events sector in Dubai is changing faster than ever. Today’s clients have moved beyond the demand for flawless service and yearn for creativity, theatre, and connectivity in every experience. The merge of Pinch Gourmet and Tonique Collective to form The Art of Hosting is not just another milestone for us; it speaks volumes about the direction in which the entire industry is heading.
For too long, food and beverage design were considered two separate disciplines: food on one side, drinks on another, each managed by different suppliers. That structure created obvious gaps in storytelling and consistency. By bringing together culinary mastery and mixology under one creative umbrella, this merger closes those gaps and introduces a new, integrated model for how events will be imagined, designed, and delivered. It sets a precedent-one team, one creative vision, one seamless experience. From the taste of the menu to the energy of the bar, every moment now flows as one narrative. It’s no longer just about feeding guests, it’s about immersing them in emotion, design, and flavour.
On a wider scale, this collaboration ups the ante for Dubai’s hospitality scene: it invites others to think beyond logistics and into narratives, to collaborate across disciplines, and to create experiences alive with feeling. In a city built on innovation, The Art of Hosting stands as a home-grown example of what’s next: hospitality that connects, moves, and inspires. This isn’t a merger that just makes us stronger; this is a new benchmark for all those who believe true luxury lies in the details.
A Shared Vision for Hosting Excellence
Lying at the heart of this merger is a belief we all share, hosting is an art. Together, the teams behind Pinch Gourmet and Tonique Collective have one ambition in common-to create moments that move people. From elegant weddings and private dinners to large-scale corporate events and brand experiences, The Art of Hosting delivers a full suite of luxury services designed to transform ordinary gatherings into unforgettable memories. Whether an immersive tablescape, bespoke menu, or handcrafted cocktail, every detail is curated with care, creativity, and emotion. Hosting, after all, isn’t just about service; it’s about storytelling.
Merging Strengths, Amplifying Creativity
Every great story starts with collaboration. Pinch Gourmet’s artistry in the kitchen and Tonique Collective’s flair behind the bar come together now as The Art of Hosting-a brand that designs not just food and drink, but experiences that awaken all of the senses. Menus surprise, cocktails captivate, and atmospheres invite connection. From a luxury wedding and product launch to a private chef’s table, this merger ensures every element feels purposeful, cohesive, and truly unforgettable.
The Art of Hosting: A New Chapter Begins
While Pinch Gourmet and Tonique Collective will always honour their unique legacies, The Art of Hosting represents a step forward into the celebration of unity, creativity, and emotion. Together, we are not just redefining hospitality; we are rewriting it. It is not about plates or glasses per se. It is about the laughter, the anticipation, and the magic that live between them. That is what The Art of Hosting stands for: experiences that stay with you long after the final toast.
A Future of Excellence
As we prepare to fully launch The Art of Hosting, our teams remain focused on executing the same level of excellence that clients have grown to know and appreciate from Pinch Gourmet and Tonique Collective. From creating a corporate event and designing a wedding to curating a private dining menu and bringing mixology to life, the objective is simple: making every moment unforgettable.
More than growth, this is an evolution of hospitality itself.
Let’s Create Your Perfect Experience The best moments in life are shared around a table, and now they’re crafted by one unified team. Whether you’re planning a luxury wedding, a private dinner, a corporate gala, or an intimate celebration, Pinch Gourmet and Tonique Collective, now united as The Art of Hosting, are here to bring your vision to life. Let’s craft your perfect experience, one plate, one pour, one unforgettable moment at a time.
Contact us today to discover how The Art of Hosting is setting a new standard for how Dubai celebrates.
